I'm naming this phenomenon after one of my favourite Onion articles, "Why Can't Anyone Tell That I'm Wearing This Business Suit Ironically?"
The risk with fiction that portrays problematic institutions or relationships is that some people will see these things as desirable. This might be especially true if the thing you are critiquing is aligned with social and cultural power, which is a shame as there's really not much point satirising anything else! The sociocultural status of a thing seems to have more significance than anything you actually say about that thing.
I was going to call this the Palahniuk Problem, because Fight Club is such an obvious example. Despite very clearly being intended as a dystopian satire of white colonial cisheteropatriarchy, it has come to symbolise a power fantasy for disenchanted men who see its imagined cult as aspirational.
This is not the only instance of a satire being mistaken as supporting the thing it aims to criticise. Look at all the Rick and Morty fans who think Rick is a cool guy who they would like to emulate. No matter how clearly the text states that behaving like Rick will ruin your life and your relationships and leave you a sullen wreck of a man crying all alone in his daughter's garage, it's impossible to fully get past how enjoyable his eccentricities are to watch, and how compelling it is to imagine having such an outlandish amount of power.
To me there is something about this that is particularly dangerous when it comes to toxic masculinity, but I might be wrong - perhaps I'm just not willing to fully recognise the danger of my own penchant for monster boyfriends, as the other side of the coin when it comes to problematic relationships with dangerous men.
Original: The Onion ![]()
Year: 2005